Australia defeats Big Tobacco’s challenge!

15 Aug 2012

“It upholds the right of national governments to protect the health of their citizens, and it will also encourage governments that have been reluctant to implement the measures in the WHO Framework Convention on Tobacco Control (FCTC) because of threats from the tobacco industry.”

Plain packaging is included in the FCTC, the world’s first modern-day public health treaty. Guidelines to Article 11 on packaging and labelling of tobacco products state: ‘Parties should consider adopting measures to restrict or prohibit the use of logos, colours, brand images or promotional information on packaging other than brand names and product names displayed in a standard colour and font style (plain packaging).’

Read comments from FCA member organisations:

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